Citation-Ready Content
We restructure existing content and write new pieces with direct, quotable answers to common questions — the format AI systems extract and surface in generated responses.
New Service
Get cited by ChatGPT, Perplexity
and Google AI Overviews
AI answers are replacing blue links. If your brand isn't mentioned in those answers, you're invisible to a growing segment of your audience. We optimize your content, authority signals, and entity presence so AI systems cite you — not your competitors.
Why It Matters
AI is answering your customers'
questions without you
Google AI Overviews now appear on over 15% of U.S. searches — and that number is climbing. Perplexity served 500 million queries in 2024. ChatGPT has 100 million weekly active users asking it business questions. Every one of those AI-generated answers either includes your brand or names a competitor.
The businesses winning in AI search aren't just lucky — they have structured, authoritative, citation-ready content. We close the gap between where you are and where AI systems look for answers.
Where AI search is eating traditional clicks
% of informational queries where AI answers appear before organic links (2024–2025, industry estimates)
What We Optimize
Six levers that make AI
cite your brand
AI models and real-time AI search tools look for different signals. We optimize both layers.
Entity Authority Building
We strengthen your brand entity across the web — consistent NAP, Wikipedia signals, Wikidata presence, knowledge panel optimization, and structured mentions on authoritative sources.
FAQ & Schema Markup
FAQPage, HowTo, and speakable schema are direct machine-readable signals that AI systems prioritize when generating answers. We implement and validate them across your entire site.
E-E-A-T Signal Amplification
Experience, Expertise, Authoritativeness, Trustworthiness — the four dimensions Google uses to evaluate content quality and that AI models use as citation trust signals.
Conversational Keyword Strategy
AI search is driven by natural-language questions, not keyword fragments. We map the exact questions your customers ask AI and build content that directly answers each one.
Third-Party Citation Sourcing
AI models trust brands that are referenced by other trusted sources. We build strategic mentions in industry publications, directories, and aggregator sites that AI systems actively pull from.
Everything Included
A complete GEO program,
not a one-off audit
Every deliverable is purpose-built to increase the frequency and quality of AI citations for your brand within 60 days.
AI Visibility Audit Report
We test 50+ target queries across ChatGPT, Perplexity, Google AI Overviews, and Bing Copilot — documenting which competitors get cited and exactly why.
Citation-Optimized Content Package
4–8 new or rewritten pages per month structured with direct-answer formatting, FAQ sections, and speakable markup — designed specifically for AI extraction.
Full Schema Implementation
FAQPage, HowTo, Speakable, Organization, and Author schema across all target pages — validated against Google's Rich Results Test monthly.
Entity & Knowledge Panel Optimization
Structured entity data across your site, consistent brand signals across third-party sources, and knowledge panel claim strategy to build AI trust in your brand.
Monthly AI Citation Tracking Report
We run 50+ target queries monthly across all major AI platforms and report exactly which answers cite you, which cite competitors, and what changed.
Our Process
A systematic approach
to AI citation growth
AI search is not static. Our engagement is built around continuous monitoring and iteration because AI models update, new platforms emerge, and competitor content shifts.
Week 1–2
AI Visibility Audit
We test 50+ high-intent queries across ChatGPT, Perplexity, Google AI Overviews, Claude, and Bing Copilot. We document every brand cited, every source referenced, and every content gap.
Week 2–4
Content & Schema Sprint
We write or rewrite your highest-priority pages in citation-ready format: direct answers, FAQ sections, speakable markup, and author E-E-A-T signals that AI systems parse and trust.
Month 2–3
Entity Footprint Expansion
We build third-party brand mentions on the authoritative sources AI models pull from — industry publications, directories, data aggregators, and press placements your competitors lack.
Ongoing
Track, Adapt, Scale
Monthly citation tracking across all AI platforms, quarterly query expansion, and continuous content updates ensure your AI visibility compounds instead of plateauing.
Proven Results
AI citations that
turn into real leads
Being cited by AI search engines drives direct traffic, brand searches, and assisted conversions. Here's what clients see after 90 days of GEO.
+3.2×
AI citation frequency
60day
First AI Overview citations
+41%
Brand search volume lift
5+
AI platforms monitored
SaaS / B2B Software
From invisible to top AI citation in 10 weeks
A project management SaaS was absent from all Perplexity and ChatGPT answers for its core use-case queries. After a citation-content sprint and entity authority build, it appeared in 38 of 50 tracked AI queries within 10 weeks — ahead of two VC-funded competitors.
+67%
Organic brand searches
10 wks
Time to first citations
Professional Services / Law
Google AI Overviews driving 23% of contact form leads
A multi-state law firm saw Google AI Overviews begin surfacing competitor FAQs. We restructured their practice area pages with direct-answer formats and FAQPage schema. Within 60 days their pages were cited in AI Overviews for 14 high-intent queries — and 23% of monthly contact form submissions now originate from AI-assisted sessions.
14
AI Overview citations
+23%
Contact leads from AI
Platforms We Optimize For
Every major AI search
platform, covered
Each AI platform uses different retrieval methods. We optimize for all of them simultaneously.
Google AI Overviews
ChatGPT
Perplexity
Claude (Anthropic)
Bing Copilot
Google Gemini
Structured Data
Entity Authority
Common Questions
Everything you
need to know
GEO is a new field — questions are expected. Can't find what you need? Talk to our team directly.
Still have questions?
Talk to our team →
GEO stands for Generative Engine Optimization — the practice of structuring your content, authority signals, and entity presence so that AI systems like ChatGPT, Perplexity, Google AI Overviews, and Claude cite your brand when answering user questions. It is the next evolution of SEO, designed for a world where AI gives direct answers instead of just listing links.
Traditional SEO earns blue-link rankings in search results. GEO earns citations inside AI-generated answers. The signals overlap — authority, structured data, E-E-A-T — but GEO also requires citation-optimized copy, FAQ-dense content, strong entity associations, and presence on the third-party sources AI models use for training and retrieval (Wikipedia, industry databases, authoritative publications).
Yes, to a significant degree. Real-time AI search tools like Perplexity and Google AI Overviews use live web retrieval — the pages they pull from can be directly optimized. For LLMs like ChatGPT, influence comes from building brand entity strength across the web: consistent mentions on authoritative third-party sites, structured data, Wikipedia-style facts, and press coverage all feed model training data and retrieval rankings.
Real-time AI tools (Google AI Overviews, Perplexity) can surface optimized content within 4–8 weeks as they re-crawl and re-rank your updated pages. Influence on LLM outputs is slower — 3–6 months — because it requires building the third-party entity footprint that models draw on. We set realistic milestones and track AI visibility monthly.
Yes. GEO amplifies SEO — it does not replace it. The authority signals that help you rank on Google (backlinks, E-E-A-T, schema, fast page speed) are the same signals that make AI systems more likely to trust and cite you. We treat GEO as an add-on layer that extracts more value from your existing SEO investment, not a separate track.
Free AI Visibility Audit
Find out which AI answers
are missing your brand
We'll test 20 of your target queries across ChatGPT, Perplexity, and Google AI Overviews — and show you exactly what it will take to get cited. No cost, no commitment.
Free audit delivered within 48 hours. No credit card required.