Case Study • Nonprofit • Healthcare

IABDM — Advancing Whole-Body-Focused Dental Care

The International Academy of Biological Dentistry & Medicine (IABDM) is a global
professional organization advancing biological and whole-body-focused dental care. With a worldwide
directory of certified practitioners, advocacy for mercury-safe dentistry, and a wealth of educational
resources, IABDM connects patients with trusted professionals and supports dental practitioners through
certification, webinars, and community outreach. Our team built a
modern, trustworthy, information-rich website to serve patients and professionals alike.

Scope: UX/UI • Directory • Membership • Resource Hub • SEO • CMS

IABDM Website Project Overview

Client

IABDM — advancing biological dentistry through a global directory, certifications, resources, and outreach programs.

Mission

Create a trustworthy and accessible digital platform serving two audiences: patients seeking holistic care and professionals pursuing certification and resources.

Deliverables

  • Global Practitioner Directory
  • Membership & Certification Flows
  • Resource Hub & Protect Protocol
  • SEO & Structured Navigation
  • CMS & Dynamic Content Management

Challenges in Designing the IABDM Healthcare & Nonprofit Website

Dual Audience Complexity

The platform had to serve patients seeking certified practitioners and dental professionals seeking accreditation and resources.

Information Structure

Complex content—mission, standards, Protect Protocol, certification, membership, events, resources—had to be clearly organized.

Directory Functionality

Patients required a simple, reliable way to locate certified biological dentists by region or service.

Volunteer Support & Trust

Needed to reinforce trust with certifications, standards of practice, leadership bios, and clear donation/membership pathways.

UX, Directory, and SEO Solutions for IABDM Digital Platform

Design & UX

Created a clean, minimal design segmented into About, Patients, Professionals, Sponsorships, Resources, Blog, and Member Login. Guided users with persona-based menu paths like “Find a Practitioner” and “Become a Member.”

Features & Functionality

Built a global practitioner directory with filters, membership/certification flows, resource hub (Protect Protocol, webinars, downloads), and trust-building mission content.

SEO & Marketing

Implemented structured navigation and clean URLs (e.g., /mission, /certification). Content-rich sections supported
SEO visibility and thought leadership.

Technical Stack

Responsive HTML5/CSS3/JavaScript with CMS backend for directory, events, resources, and membership. Global CDN
ensured fast performance.

Results Achieved for IABDM Website Redesign

+50%Increase in directory usage & inquiries
+30%Rise in professional membership applications
+40%Improved time-on-site & content engagement
↑ TrustMore Protect Protocol downloads & resource access

IABDM Website Project Timeline & Milestones

Weeks 1–2

Stakeholder interviews, persona mapping, content architecture

Weeks 3–4

Wireframes and design for directory & membership flows

Weeks 5–6

Front-end build and CMS integration

Week 7

Resource hub & blog content population

Weeks 8–9

QA, accessibility checks, SEO setup

Week 10

Launch, training, and handoff documentation

IABDM Website Design Gallery & Visual Highlights

Technology Stack and Deliverables for IABDM Website

Front-End

HTML5, CSS3, JavaScript (responsive, accessible)

Back-End

CMS-powered directory, membership, resources, and events

Integrations

Practitioner directory, membership flows, event listings

Assets

Mission statements, certification docs, Protect Protocol

Lessons Learned and Best Practices from the IABDM Case Study

  • Organizing by audience type improves UX clarity.
  • Certification & standards of practice boost credibility.
  • Well-structured directories drive patient engagement.
  • Accessible resources enhance membership appeal & public trust.